WOW Apple Cider Vinegar Shampoo is free from any harsh or harmful chemicals that would eventually dry out your hair follicles. The gentle detox formula removes excess oil & buildup while restoring shine and vitality to your hair. It's cold outside but don't worry about your dream coat, get the healthy, vibrant hair you've always dreamed of with the help of Wow Apple Cider Vinegar Shampoo.